Released in October 2024, APT. is a collaboration between Rosé, a New Zealand and South Korean singer, and American singer-songwriter Bruno Mars. The track and its vibrant music video quickly gained global attention, standing out for its catchy melody and blend of K-pop and R&B. The APT. music video, directed by Mars and Daniel Ramos, features creative camera work, hand-drawn animations, and a nostalgic vintage film look. The fusion of cultural influences, striking visuals, and upbeat energy made APT. a standout hit. For content creators looking for inspiration, this unique combination offers a fresh, dynamic approach to infusing videos with a bold, energetic style.
Creating the APT. camera movements
Camera movement plays a crucial role in shaping the energy and tone of a music video. By using techniques like subtle zooms, whip pans, and creative transitions, a filmmaker can control the pacing and guide the viewer’s experience.
The APT. music video demonstrates this perfectly, using a mix of these elements to create a high-energy vibe. These minimal techniques allow the camera to follow the rhythm of the song. The clean framing highlights the performers with personality but avoids feeling overproduced. This balance creates an authentic feel, making each shot purposeful and in tune with the music, allowing the viewer to engage with the video’s energy.
A lot of the style in the APT. music video camera work is created during filming, but you can create a similar look in your projects with creative transitions.
Whip Noise Transitions
The Whip Noise Transitions pack features 8 stunning transitional effects, each with a unique whip-pan style. The animation includes a motion blur and stunning light leak effects, creating a smooth and dynamic movement between your clips.
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Spin Seamless Transitions
Available for Premiere Pro and After Effects, the Spin Seamless Transitions collection features multi-directional spin effects with a soft motion blur. These transitions are perfect for maintaining a consistent theme and style across your video projects.
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Dynamic Spin Transitions
The Dynamic Spin Transitions pack, available for Premiere Pro and After Effects, includes 12 transitions with a corner-originated spin effect. These transitions give the impression of movement across the video, adding a sense of motion rather than just a simple spin.
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Adding hand-drawn animations
Hand-drawn animations bring a unique, artistic touch that makes your video stand out. These handcrafted elements add personality and charm, creating a nostalgic, human feel that resonates emotionally with viewers. With creative flexibility, they’re not bound by real-world constraints, allowing for endless possibilities. This blend of artistry and freedom adds a distinctive flair, helping your video feel both memorable and personal while connecting on a deeper level with your audience.
Drawn Sticker Pack
The Draw Sticker Pack includes a massive 135 sticker doodles ready to drag and drop to your video compositions. The huge variety of scribble effect shapes includes arrows, stars, letters, lightning strikes, and ribbons.
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Scribble Alphabet
As the name suggests, the Scribble Alphabet pack includes 26 letters, numbers, and punctuation so that you can build title elements of your own. Each character scribbles on the screen with a subtle noise effect before quickly being rubbed away.
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Hand Drawn Speech Bubble
The Hand Drawn Speech Bubble pack includes 10 cute and stylish elements, ready to drag and drop to your compositions. Easy title editing and color controllers allow you to quickly adjust your speech bubble to suit your color palette.
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Adding the vintage film look
The vintage film look instantly transforms the mood and atmosphere of your video, bringing a nostalgic, cinematic tone. Film grain, light leaks, scratches, and faded colors add depth and character. This timeless style taps into emotions and memories, making it perfect for storytelling, music videos, or any project that needs a bit of soul. Vintage film overlays and LUTs from platforms like Artlist let you achieve this effect quickly without requiring a film camera.
Perforations, Scratches, Grain, Effect
The Perforations, Scratches, Grain, Effect is a 9-second overlay with a distinctly vintage feel. The clip features film reel perforations along the left of the screen, with a soft, warm grain filling the space — an idea for creating a nostalgic vibe for home video-style pieces.
Square, Black, Cross, Screen
If you’re looking for a retro opening for your video project, then you can’t go wrong with this incredible vintage countdown. The 6-second clip includes black crosses intercut with a countdown featuring words and numbers, all wrapped in a scratchy vignette effect.
Runing Film, Scratched, Noise, Texture
The Runing Film texture is ideal for adding a heavily distressed look to your video projects. The 10-second clips include beautiful orange burn lights, giant scratches, and hairs across the entire frame, all surrounded by a blurry vignette.
Trendy paper cutouts
Paper cutouts add layers and texture to your video without the need for 3D effects. They’re playful, eye-catching, and instantly grab attention, making your content memorable and shareable. In a world full of sleek digital visuals, paper-cut styles stand out by feeling handcrafted and authentic. They bring warmth and a human touch, making your video feel more personal and approachable. With Artlist assets, you don’t need to be a motion graphics expert to incorporate this charming style into your projects.
Paper & Collage Branding Pack
The Paper & Collage Branding Pack features an impressive library of assets, including 12 backgrounds, 8 transitions, 50 overlays, 6 lower thirds, and 6 titles. Each animation features a stop-motion style animation, unfolding paper to reveal images or titles.
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Freeze Frame Collage Grunge
If you’re looking for a quick and easy way to create a stylistic video, the Freeze Frame Collage Grunge template is ideal. It features 9 modular scenes, filled with paper rip transitions and cool performer cut-out effects.
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Paper Cutout Title
The Paper Cutout Title pack includes letters, numbers, and punctuation elements to build title styles. Each letter is printed on a scrunched piece of paper that unrolls and flatters to reveal the characters, with jittery stop-motion movement.
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Finding the right up-tempo track
Finding the right up-tempo track is key to setting your video’s mood and energy. A blend of pop genres, such as pop-rock, electropop, and K-pop, can bring the perfect balance of excitement and vibrancy. The right track will sync seamlessly with your camera work, hand-drawn animations, and bold transitions. For filmmakers, choosing an energetic, upbeat song helps maintain pace and ensures the visuals feel fresh, engaging, and suitably in tune with the narrative.
Smiley Faces by Shiraz Rimon
‘Smiley Faces’ is an energetic and upbeat track with a nostalgic ’90s vibe. The punk-rock style arrangement and bright, punchy lyrics add a rebellious feel to the song, which features electric guitar, percussion, synth, and vocals.
Fighting Flames with Fire — Instrumental Version by Icarus
The instrumental version of ‘Fighting Flames with Fire’ is a stunning arrangement that could also work as well in a feature film as a YouTube vlog. The piece begins with subtle keys and synth before ramping up with electric guitars, drums, and bass to create an 80s-style sci-fi feel.
The Final Magic by Novembers
The Final Magic provides an upbeat, synth-filled ’80s power tune, ideal for everything from club music to opening title sequences. The electronic pop sound feels familiar, with plenty of snaps, claps, and keys to give the track a modern spin.
Down to Business by Rex Banner
If you’re looking for upbeat pop with a rock twist, Down to Business is a fantastic option. Featuring grunge guitar sounds, plenty of percussion, and distorted vocals, the energetic party vibe is sure to get your audience on their feet.
Recreate the Apt. music video style with Artlist
The APT video’s bold visual style and infectious energy make it an ideal reference for anyone looking to add personality and emotion to their videos
Recreating the vibrant, dynamic style of the APT. music video requires a mix of thoughtful camera work, creative transitions, hand-drawn animations, vintage film effects, and the right energetic track.
Content creators can quickly achieve this style by leveraging Artlist’s extensive library of assets. Explore Artlist’s video templates catalog to find resources to help bring your creative vision to life.
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